Life in Bold / LegalThe small print, in plain words

Privacy Policy.

What Life in Bold collects when you visit or order, why, who it is shared with, and the choices you have.

Your information. Handled with care.

Last updated: [10 October 2026]

Who we are

LIFE IN BOLD, LLC, a limited liability company organized in Virginia, United States, operates this store under the LIFE IN BOLD brand.

LIFE IN BOLD, LLC is responsible for how your personal information is collected and used through this store.

For privacy questions or requests, contact us through our contact page.

This policy explains what information we collect, why we use it, who we share it with, and the choices you have.

What we collect

When you browse, place an order, or get in touch, we collect:

  • Order details: Your name, email, billing and delivery addresses, phone number if you provide one, and the items you order.
  • Payment information: Our payment providers handle your payment. We never see or store your full card details.
  • Messages: The information you share when you email us or contact us through the site.
  • Technical information: Your IP address, browser, and device information, recorded by our servers to keep the store working and secure.
  • Newsletter details: Your email address, only if you sign up.

Why we use it

Your information helps us do the work behind your order:

  • Get your order to you. Process payment, prepare and deliver your items, and send order and shipping updates. We need this information to fulfill our contract with you.
  • Help when you need us. Answer questions and handle returns or faulty items.
  • Keep the store secure. Prevent fraud and protect the site. This supports our legitimate interest in running a safe store.
  • Keep required records. Meet our tax and accounting obligations.
  • Keep you in the loop. Send news about new drops, only with your consent. Every marketing email includes an unsubscribe link. Changed your mind? You can leave the list anytime.

Who we share it with

Getting your order from checkout to your door takes a few partners. We share only the information each one needs:

  • Payment providers, such as PayPal or Stripe, to process your payment.
  • Fulfillment and delivery partners, who prepare and ship your order. They receive your name, delivery address, phone number if provided, and the items ordered.
  • Shipping carriers, to deliver your package and provide tracking.
  • Hosting and email providers, to run the site and send emails on our behalf.

We never sell your personal information.

Some partners are based in other countries. When your information leaves your country, we rely on the safeguards required by applicable law, such as standard contractual clauses.

How long we keep it

Different information has different timelines:

  • Order records: For as long as tax and accounting laws require, usually up to seven years.
  • Messages: For up to two years after we last hear from you.
  • Newsletter details: Until you unsubscribe.

Cookies: what keeps your bag working

We use only the cookies the store needs to function. They remember what’s in your bag and keep your session going through checkout.

These include woocommerce_cart_hash, woocommerce_items_in_cart, and wp_woocommerce_session_. Your bag is kept for up to 30 days.

We do not use advertising cookies.

If we add analytics or marketing tools, we’ll update this section and ask for your consent where the law requires it.

Your information. Your choices.

Depending on where you live, you can ask us to:

  • Show you the personal information we hold about you.
  • Correct inaccurate information.
  • Delete your information.
  • Limit how we use it.
  • Provide it in a portable format.
  • Stop using it for marketing.

Where we rely on your consent, you can withdraw it at any time.

To make a request, use our contact page. We’ll reply within one month.

You also have the right to complain to your local data protection authority.

Children’s privacy

Our store is not intended for children under 16. We do not knowingly collect their personal information.

When this policy changes

If we update this policy, we’ll post the new version here and change the date at the top.

Questions about your information? Get in touch.